Importance of Strategic Marketing Planning for Small Businesses

marketing strategies for small businesses

Imagine embarking on a cross-country trip without a map or GPS. You might set off with excitement, but soon enough, you’d find yourself lost, unsure of which direction to take or where the next petrol station might be. In business, particularly for small enterprises and startups, navigating the competitive landscape without a strategic marketing plan can feel just as disorienting.

Understanding the Costs of Social Media Management

social media management

Nowadays, having a strong presence on social media is no longer just a nice-to-have—it’s a must-have. Social media platforms provide a unique opportunity to connect with your audience, showcase your brand, and ultimately drive growth for your business. But understanding how much all of this will cost can be daunting.

Small Business, Big Impact

small business website design

These days a strong online presence can make or break a small business. In this blog article, we’ll explore the crucial role of professional web designers in unlocking success for your small business website.

End of Year Review 2023

activ digital marketing Kingston

As the near the conclusion of this year, one marked by economic challenges across the country, we thought we’d share some positive highlights.

Key marketing dates for 2024

content marketing dates 2024

Discover our handy guide of key marketing dates to give you some inspiration ofr you marketing content for the year ahead.

Alexa, how do I optimise for voice search?

Many of us use voice assistance like Alexa, Siri, Google Assistant and Cortana daily. In fact according to a recent survey, over 75% of the UK population uses them. But have you ever wondered how our reliance on these helpful voice assistance can help your small business? In this article we’re going to explore what voice search optimisation is and how you can make it work for you.

Small Business Branding Basics

small business branding

Small business branding isn’t just about a logo; it’s about crafting a compelling narrative that resonates with your audience. In this blog article, we’ll explore essential insights into small business branding, shedding light on what you need to know to make your mark in the competitive market.

Great British Franchisee Award Winner 2023

We’re very proud tot announce that Mark has been recognised as an award winner in the Great British Franchisee Awards 2023. Read on as Mark answers questions about his journey as a franchisee.

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