The challenge
Wired & Wonderful originally came to us looking for a website that showcased their electrical expertise and local reputation, while providing a user-friendly experience for potential clients. The goal was to create a modern, easy-to-navigate website that included project examples, testimonials, and a blog to support content and SEO.
As their services expanded to include solar panel installation and EV charging solutions, they needed a website structure that could grow with them—and an SEO strategy that could continue to support their evolving goals.
Our approach
We began with a full website redesign using WordPress and Elementor, supported by secure hosting. The updated site highlighted their core services, featured a blog, and included a custom-built section for showcasing completed projects.
As the business developed, we created new service pages and categories to introduce their renewable energy work—making it easy for potential clients to understand their expanded offer without overwhelming the user journey.
Alongside this, we’ve continued to provide long-term SEO support. As our SEO packages evolved over the years, Wired & Wonderful upgraded their plan to benefit from more in-depth keyword research, on-site optimisation, and content strategy. We now support both the electrical and renewables side of the business under one cohesive SEO plan.
The results
Wired & Wonderful’s website now reflects the full range of their services, from domestic electrical work to cutting-edge solar installations. The new pages and blog content have allowed them to target a wider range of search terms without losing focus on their core offering.
Their testimonial says it all: since working with us on SEO, they’ve seen their search engine rankings consistently improve—holding the number one spot for two different keyword phrases. Their website continues to generate regular enquiries, and our content updates ensure they stay visible and competitive in a growing market.
Will and Rob McKinlay
What this shows
This project highlights the value of long-term partnership and the flexibility of a tailored digital approach. As Wired & Wonderful’s business has evolved, we’ve supported them at every stage—whether through website improvements, content strategy, or expanded SEO services.
For any business considering a redesign or investing in ongoing SEO, this case study demonstrates that results come from consistency, collaboration, and a willingness to grow your digital presence alongside your business. When clients stay with us for the long term, it’s because they see the value we deliver—day in, day out.